I had the idea of doing a series to sum up some of the key lessons I’ve seen for wellness practitioners as they try and find their way as they take a leap of faith and start an independent practice away from a traditional yoga studio or care space.
It takes a lot of guts to go it solo - but you don’t have to do it alone.
I’ve seen over 100 different practitioners take this journey - all at varying stages of growth and maturity - and I’ve been able to glean some key insights into some foundations that make the work and the transition easier.
The first is Clarity.
Do you know what you do, why you do it and who you are serving? And if you answer ‘everyone’ - then I’m going to challenge you to go back to the drawing board. It’s a trap that’s easy to fall into, but by not wanting to exclude anyone who could ‘potentially’ benefit from your work, you end up not being clear enough on who MOST benefits from what you do - and then they don’t find you!
This is my first episode recorded solo - it rambles a little bit, but we get there. This will be the first in a series of 4 and I’m excited to practice the art of speaking to you directly.
I hope this is helpful and I’d love to know - are you clear on who you serve? What' was the hardest part about figuring that out? Let me know in the comments!
Until next week!
Karen
